AVENDAÑO CASTRO, W. R. A case study for the analysis of visual neuromarketing in Plaza Ventura (Cucuta-Colombia). Cuadernos de Administración, [S. l.], v. 29, n. 49, p. 17-27, 2013. DOI: 10.25100/cdea.v29i49.60. Disponível em: https://cuadernosdeadministracion.univalle.edu.co/index.php/cuadernos_de_administracion/article/view/60. Acesso em: 7 dec. 2021.