VARON SANDOVAL, A. Theoretical constructs to address, via research, problems among marketing, production, and logistics in colombian companies. Cuadernos de Administración, [S. l.], v. 29, n. 49, p. 75–84, 2013. DOI: 10.25100/cdea.v29i49.66. Disponível em: https://cuadernosdeadministracion.univalle.edu.co/index.php/cuadernos_de_administracion/article/view/66. Acesso em: 18 jan. 2022.