Ruano-Arcos, L., Rodríguez-Orejuela, A. and Solís-Molina, M. (2020) “Adoption of Mobile Banking by Microentrepreneurs at the Bottom of the Pyramid”, Cuadernos de Administración, 36(67), pp. 79–92. doi: 10.25100/cdea.v36i67.8744.