Maya Restrepo MA, Pérez Rave JI. Design and psychometric validation of a Customer Analytics Capabilities (CAC) scale: empirical evidence in Colombian organizations. cuad.adm. [Internet]. 2024 Mar. 18 [cited 2024 Jul. 2];40(78):e2413227. Available from: https://cuadernosdeadministracion.univalle.edu.co/index.php/cuadernos_de_administracion/article/view/13227